The client is a medical doctor who in addition to his regular practice develops dietary supplements containing vitamins, minerals and what-do-I-know else. I take them myself and they are quite good. He is selling them (and other products) not only personally but on a web page as well. I designed the web page for this product and his product labels. He also needed a logo designed. The web site is www.biomedpro.com (in German only).

Even though the logo looks so simple, it took quite some work until everybody was satisfied.

These logos were designed for a client I have worked with before. He plans to start a new line of services together with a partner. He needed a logo for this new service. "Wissenscoaching" (roughly translated "Knowledge Coaching") is based on two principles. One is represented by the triangle (straight lines, sharp corners), the other one by the circles (soft and round). There are books of these two methods on which the representation is based.

The logo is used with different colors of the triangle. Depending on the exact segment, the triangle may be blue, green, orange, red or lilac.